Skip to content

Boulevard Health Center- Creative Excellence Award to Daniel Brian Advertising

  • Share:
Daniel Brian Advertising is a radically diverse group of strategic thinkers, artists, inventors, brand architects, media mavens and computer nerds who believe in brands that grow and change the world. 

Think about brands that make you smile. Visualize the brands that stand for your greatest ideals – your family, your values, or the healthy lifestyle you want to live. Driven by passionate purpose, these brands win consumer preference by building emotional connections. Remarkable brands show us the way. To build a leading brand, we must do more than sell your features and benefits. Let’s dream together, tap into the power of your purpose and create a movement.

DBA’s motto is “better brands for a better human condition”. In line with that, they have created campaigns such as the “Love, Hope, Pizza” pink box campaign for Hungry Howies, the “Surprise it Forward” campaign for Chick-fil-A, and numerous other campaigns for local and national brands. 

Thier mission is supported by 4 pillars:

1. SEE OUR CLIENT’S POTENTIAL before they see it come to reality:
Leading brands all believe in the impossible before they achieve it. So, we begin by eradicating the words, “can’t,” “won’t,” “couldn’t,” “wouldn’t” and “shouldn’t” from all good endeavors.

2. DON’T JUST BUY THE MEDIA: BE THE MEDIA and make advertising the most popular media on the planet:
Traditional advertising is broken. Now, we compete in a multi-screen digital ecosystem where we have to earn the right to be heard. The best way to lead in this new future is to create it. That’s why our goal is to usher in the golden age of branded platforms.

3. TRANSFORM THE CONSUMER PATHWAY with trackable, real-time engagement:
You cannot manage what you do not measure. With DBA big data and full-funnel analytics, you can monitor and optimize your spending at every consumer touch-point throughout the new consumer pathway, including our specialized measurement, “Share of Heart.”

4. INSPIRE BRANDED MOVEMENTS to improve a billion lives:
Remarkable brands inspire consumers by improving people’s lives. Our goal is to scale your impact. If your brand can stand for something greater than the sum of your features and benefits, your best advertising will come from your fans, who will promote your brand better than you can promote yourself.

Leave a Comment
* Required field

Scroll To Top